Saying goodbye to a brand

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Saying goodbye to a brand

NEW Flash Tutorials in Video Format - Powered by LearnFlash.com: 45 minutes of flash tutorials now available in streaming format or download. Topics Include flash for beginners, text effects, actionscripting, audio/video, flash 8 and more.

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By Peter Elst
http://www.peterelst.com/blog/

It looks as though we’ll soon be saying goodbye to the name Macromedia, after the company spent some 13 years helping to shape the web. Its surprising to me how much you can get attached to a brand, not just the name but everything it symbolizes. The marketing slogan “Experience matters” has become a way [...]

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(Added: 10-28-2005, Hits: 0, Rating: 5.00, Votes: 1, Reviews: 0)

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